What are reels on Facebook?

This feature is only available on the Facebook app for Android and iPhone. It isn't available for everyone.
Reels on Facebook are short-form videos. You can also view public reels from Instagram, if the creator chooses to recommend it on Facebook. Reels are recommended based on what may be relevant to you and may appear in places like your Feed and Facebook Watch.
What are the differences between reels created on Facebook and reels created on Instagram?
  • Instagram Names: Reels from Instagram have the creator's Instagram username instead of their Facebook name (if they have a Facebook account). You’ll also see Instagram under their username.
  • Comments: When you’re watching a reel that was created on Facebook, you can leave a comment. If you’re watching a reel created on Instagram, you can only comment on it using the Instagram app or on Instagram.com using your Instagram account.
  • Likes: You can see how many people have liked a reel. You can also see who on Facebook has liked a reel, but if it’s a reel created on Instagram, you can’t see who on Instagram liked it. You can only see who liked the reel on Instagram in the Instagram app or on Instagram.com.
    • To see a list of who on Facebook liked the video, in the bottom right corner, tap the number under .
  • Plays: If you’re watching a reel created on Instagram, you can see the number of plays the reel has. A play is a video session with 1ms or more of playback and excludes replays. Plays are counted from both Facebook and Instagram. If you watch a reel on both Facebook and Instagram, it’ll be counted twice. Most reels created on Facebook will show the number of plays as well.
    • To see the number of plays, in bottom right corner, tap the number under .
  • Creator Page: When you’re watching a reel created on Facebook, you can see other reels they’ve created by tapping on their name. If you’re watching a reel created on Instagram, you’ll be directed to their profile on Instagram instead.
Keep in mind:
  • You may also see other short videos when you watch reels on Facebook. These short videos are videos created by Pages that are less than 60 seconds long.
  • You won’t see plays when watching short videos from Pages.
Learn more on the Instagram help center about creating an Instagram Reel and sharing it to Facebook.
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